Jazz, Pakistan’s leading digital conglomerate and a subsidiary of VEON, has partnered with Engro Connect, a part of Engro Corporation, to boost Pakistan’s telecommunications network. As a result, this collaboration will optimize digital asset management and further enhance Pakistan’s digital transformation. Consequently, Jazz aims to improve connectivity and drive digital growth across the country through this partnership.
Integration of Assets
In this partnership, Jazz will integrate its network assets, managed by its subsidiary Deodar (Private) Limited, with Engro Connect. Furthermore, Jazz will continue leasing Deodar’s network, ensuring uninterrupted nationwide mobile voice and data services through a long-term agreement.
Transition to Digital ServiceCo
This collaboration marks a key step in Jazz’s shift to a Digital ServiceCo. The company is focused on operational efficiency and expanding its range of digital solutions to support Pakistan’s digital evolution. The partnership aligns with VEON’s strategy to streamline operations and invest in high-growth sectors. It will also create new business models, benefiting all involved.
Expansion into New Sectors
Jazz is rapidly expanding into fintech, entertainment, cloud services, data analytics, and insure-tech. As a result, the company is positioning itself as a leader in technological innovation. Through these efforts, Jazz aims to drive digital inclusion and financial empowerment across Pakistan. Moreover, the company continues to enhance connectivity and expand access to digital services throughout the country.
CEO’s Statement
Aamir Ibrahim, CEO of Jazz, stated,
“This partnership accelerates our shift to a fully digital service company. By optimizing our network and collaborating with Engro Corp, we reinforce our commitment to Pakistan’s digital transformation. Furthermore, this collaboration will enable us to deliver cutting-edge solutions, empowering millions of Pakistanis with seamless connectivity and world-class services.”
Engro’s Commitment
Abdul Samad Dawood, Director of Engro Corporation, added,
“This partnership shows our dedication to solving critical challenges through impactful network development. By enhancing affordable connectivity, we aim to benefit the telecom ecosystem in Pakistan. This collaboration will help provide better connectivity and contribute to Pakistan’s broader digital transformation.”
Conclusion
This partnership highlights Jazz’s commitment to driving innovation and fostering sustainable growth. It will play a crucial role in Pakistan’s digital future.
