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Sweden’s Smoke-Free Victory: A Model for Pakistan

Sweden has achieved smoke-free status, reaching this milestone 16 years ahead of the European Union’s target. With only 4.5% of its population aged 16 and older smoking, Sweden now leads in Tobacco Harm Reduction. This remarkable success provides valuable lessons for Pakistan, where smoking rates are significantly higher.

The Role of Alternative Nicotine Products

Dr. Delon Human, a leading advocate of Smoke-Free Sweden, attributes this achievement to policies that prioritize alternatives to smoking. Products like snus and oral nicotine pouches have played a key role in reducing smoking rates. “Sweden has demonstrated that safer alternatives lead to a healthier society,” Dr. Human emphasized.

Harm Reduction Over Prohibition

Unlike countries that focus on banning smoking, Sweden adopted a harm reduction strategy. By promoting safer nicotine products, the country has made them widely available and legally accepted. Moreover, Dr. Anders Milton, former president of the Swedish Medical Association, highlighted the importance of accessibility and public awareness in their success.

A Path Forward for Pakistan

For Pakistan, Sweden’s success offers a practical roadmap. Traditional tobacco control measures, such as taxes and awareness campaigns, have had limited results. Therefore, integrating Tobacco Harm Reduction products, including nicotine pouches and other alternatives, into Pakistan’s strategy could significantly reduce smoking rates and improve public health.

Transformative Results through Policy Innovation

Sweden’s achievement clearly shows that innovative policies can yield transformative results. By adapting this approach to Pakistan’s unique needs, the country could significantly reduce smoking rates, save lives, and create a smoke-free future.

Written by Zara Fawad, a writer focused on public health, tobacco harm reduction, and policy innovation.

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