United bank limited (UBL) lately collaborated with LMKT and the national Incubation center, Karachi (NICK) to host the BuiltByHer 3.0 Hackathon. The Hackathon targeted empowering aspiring lady marketers in creating technologies to enhance Pakistani ladies’ financial inclusion, whilst selling science, technology, engineering and mathematics (STEM) education amongst young women.
At the event, thirteen participating groups pitched modern answers aiming to make formal banking available and inclusive.
The girl-led teams took the degree and pitched their solutions to a panel of banking and startup industry leaders. The panel included Aliya Ahmed (Head of digital Channels, UBL), Zohair Saif (Head of Innovation, UBL), Omar Abedin (project Director, NICK), Sana Shah (program manager, NICK) and Faizan Laghari (handling Director, Bykea). The event was additionally attended by Sharjeel Shahid, group executive-digital Banking group, UBL.
After an extreme round of pitches, the panel of enterprise specialists decided on the two submissions that stood out from the relaxation.
Team Oval 2.0 won the opposition, taking home a seed money prize of PKR 750,000/- for his or her contemporary and innovative solution. the usage of VR technology, the team gave an immersive investigation of a whole quit-to-stop banking revel inside the metaverse.
Team FromHer from Gilgit Baltistan took home the second prize, winning PKR 350,000/-. Their solution focused on educating ladies from a ways-flung areas within the use of virtual banking channels and monetary rights and literacy as an entire.
The advent of such answers into Pakistan’s economic value chain will open up new opportunities for economic growth as extra of the below-banked population begins to evolve formal banking answers.
In his address to the target market, leader guest of the occasion, Mr. Shazad G. Dada, President & CEO, UBL said,
Gender variety and financial inclusion have usually been the top priorities of UBL. We’re proud to have subsidized the BuiltByHer Hackathon to aid the younger women of Pakistan to show off their ideas and talent. As Pakistan’s maximum progressive and modern economic institution, we always stay up for participating in tasks that promote range, virtual literacy and contribute definitely towards the country’s economy.
Mr. Atif Rais Khan, CEO of LMKT, lauded the untiring efforts of all of the members, mentors, and judges for coming together as a collective to create a platform for young girls to utilize and show off their expertise. He additionally shared his exhilaration approximately partnering with UBL and stated,
Having a banking leader like UBL onboard spearheading the cause for gender inclusion in the financial system is a very encouraging sign for the country’s future. The role that ladies play within our society cannot be understated. We must do our absolute fine to provide them the opportunities that they deserve.
BuiltByHer Hackathon 3.0 highlighted the capability of each Pakistan’s creative and driven young women and the economic possibilities that can be accomplished via era and collaboration among enterprise leaders.
UBL and LMKT are dedicated to helping the development and implementation of the maximum promising solutions that make sure of the impact of women’s inclusion in the entrepreneurial landscape of Pakistan.
