In an exciting revelation, Sparx Smartphone, powered by Deploy Group, has proudly introduced Mahira Khan as the newest addition to its constellation of brand ambassadors, particularly for the flagship series, the Sparx Edge. This announcement marks a significant chapter in Sparx’s mission to revolutionize the smartphone experience, combining technology and star power in an unprecedented manner.
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Mahira Khan Joins the Stellar Galaxy of Sparx Ambassadors
Renowned as Pakistan’s leading female celebrity, Mahira Khan is set to join the esteemed ranks of Maya Ali, Wahaj Ali, and Shehryar Munawar as the face of Sparx’s diverse range of smartphones. This stellar collaboration is in perfect harmony with Sparx’s brand ethos, encapsulated by the mantra, “Shine with Sparx,” symbolizing a blend of excellence and charisma.
The Edge Series: A Game-Changer in Technology
At the heart of this partnership lies the Sparx Edge series, featuring the Edge 20, Edge 20 Pro, and Edge X, collectively challenging the status quo with the tagline, “Change the Game.” These devices redefine the balance between features and price, offering high-end specifications at a budget-friendly cost. Notable features include a 108 MP primary camera, a 32MP selfie camera, 65W fast charging (80% in less than 40 minutes), and a 6.67-inch Full HD+ AMOLED 3D curved display with an in-display fingerprint sensor.
Mahira Khan, Brand Ambassador, Sparx Smartphone:
“I am excited to join the Sparx family and endorse the Edge series. Sparx’s commitment to bringing high-end technology within everyone’s reach is truly inspiring. Together, we will ‘Change the Game’ and ‘Shine with Sparx,’ making advanced technology accessible to all.”
Mr. Asif Khan, Chairman, Deploy Group:
“Having Mahira Khan, a symbol of elegance and success, on board for the Edge series is a testament to our vision. Sparx is all about innovation, quality, and affordability, and Mahira’s charisma perfectly embodies these values.”
Mr. Zeeshan Qureshi, CEO, Deploy Group:
“Mahira’s association with the Edge series signifies a new era for Sparx. Her influence and popularity will undoubtedly enhance our brand’s presence and appeal, resonating with our core message of excellence and accessibility.”
Mr. Naveed Rangeela, Managing Director, Deploy Group:
“The launch of the Edge series with Mahira Khan is not just about introducing a product; it’s about setting a new standard in the smartphone industry. We are confident that this collaboration will mark a new chapter in our journey towards technological excellence.”
Grand Campaign Awaits
Anticipate a full-fledged campaign featuring Mahira Khan, scheduled to kick off at the end of January 2024, aligning with the market availability of the Edge series. This campaign promises a significant impact, blending star power and technological innovation seamlessly.
About Sparx Smartphone
Sparx Smartphone, a brand owned by Deploy Group, leads the charge in bringing cutting-edge mobile technology to the masses. Embracing a philosophy of affordability and excellence, Sparx continues to redefine the smartphone experience for consumers worldwide. For more information, follow Sparx on Facebook & Instagram.
